IGNIITE AJNA

See your business clearly.
For the first time.

Business mindset coaching that removes the invisible blocks, resistances, patterns, and beliefs holding you back — so you grow exponentially, build wealth, and live on your terms.


35+ Years business experience
25+ Business owners transforming
5 Phase clarity framework
170+ Modules in the ecosystem

Ready to see your business
clearly?

Start with the Ajnaa Insight Series at ₹799. No risk. No commitment. Just your first real moment of business clarity.

Start Your Clarity Journey — ₹799
SOUND FAMILIAR?

You built a business.
Then it trapped you.

You've built something real — a business that earns, a reputation that matters. But something invisible is holding you back — and working harder isn't fixing it.

  • You work 10–14 hours daily — but revenue doesn't match the effort. You're on a treadmill, not a marathon.
  • You can't take a week off — because nothing works without you watching. Your business has no systems, only you.
  • You undercharge — not because you don't deliver value, but because a deep-seated belief says 'my market won't pay more.'
  • You depend on referrals — there's no consistent pipeline. Good months happen by luck, not design.
  • You know something needs to change — but you can't see what. You've tried courses, motivational talks, even hired consultants. Nothing stuck.

The problem isn't your strategy.
It's what you can't see.

Invisible blocks. Patterns inherited over decades. Beliefs you've never examined. Resistances born from fear. These are what keep you stuck — not a lack of frameworks or to-do lists. When these become visible, they lose their power. And the right actions follow naturally.

THE AJNAA PHILOSOPHY

Clarity before strategy.
Mindset before tactics.

“To influence the mindset of every business owner — first in India, then worldwide — by helping them remove the blocks, resistances, patterns, and beliefs they cannot see, so they grow exponentially, build enormous wealth, and contribute to the betterment of society.” — Parind Sarmalkar, Founder

Ajna is the third eye in Indian wisdom tradition — the seat of insight and clarity. Igniite Ajna is a business transformation brand built on one belief: when a business owner sees clearly, the right decisions follow naturally.

This is not another business course. There are no generic frameworks here. No motivational fluff. No '7 steps to 10x your revenue.' Instead, we go to the root — the invisible beliefs, patterns, resistances, and blocks that silently govern how you price, how you delegate, how you sell, and how you live. Remove those, and exponential growth becomes inevitable.

Coach Parind combines 35 years of business experience — from sales executive to Managing Director to independent consultant — with ancient Indian wisdom and modern practical tools including AI. The result: coaching that is deep, culturally rooted, brutally honest, and unmistakably practical.

The Third Eye of Clarity

“You don’t need more tactics. You need to see what’s hidden.”

Ajna is the Sanskrit word for the third eye—the seat of insight and perception. I founded Igniite Ajna after years of chasing strategies, only to discover the invisible blocks within myself. True business growth begins when you see your own patterns, not just your numbers.

My journey was not about learning more, but about seeing more. I help founders, leaders, and teams awaken to what’s possible—by guiding them beyond the obvious, into the clarity they’ve always needed.

With warmth and wisdom,
Parind
Asian nutritionist in a yellow blazer advising a client on healthy supplements indoors. Therapist and client in a session indoors, discussing while seated in a cozy room.

Not Another Coaching Program.

Most business owners are blocked by what they cannot see. Igniite Ajna is a journey—rooted in Indian wisdom and modern clarity—that dissolves the invisible so you can finally grow.

Unseen Block

You’re working hard, but something invisible is holding you back. Patterns repeat, progress stalls, and you can’t quite name the cause.
Awareness

Deep Insight

We illuminate what’s hidden, using ancient wisdom and modern methods. You gain new vision—seeing yourself and your business with clarity.
Breakthrough

Exponential Growth

With clarity, your business and mindset align. You move forward with confidence, creativity, and a sense of purpose—results follow naturally.
Momentum
Parind Sarmalkar portrait
Parind Sarmalkar Founder & Head Coach, Igniite Ajna
MEET COACH PARIND

39 years of seeing what others miss.

From sales executive to Managing Director to independent consultant for B2B manufacturers to Business Mindset Coach — Parind Sarmalkar has spent 39 years inside businesses of every size, seeing the invisible patterns that hold them back.

After moving away from corporate leadership, he dedicated himself to one mission: helping business owners remove the mindset blocks that no amount of strategy can fix. His approach combines ancient Indian wisdom, modern AI tools, and three decades of hard-won business experience.

He doesn't teach theory. He sees what you can't see about your own business — and says it plainly, with empathy and conviction. That's the Ajna way.

39 Years Experience Published Author Speaker 4,000+ LinkedIn Community B2B Manufacturing Expert
THE IGNIITE AJNA JOURNEY

Start anywhere. Grow as deep as you need.

Each level delivers genuine transformation on its own. Upgrade only when you see the next blind spot — not because we push you.

START HERE

Ajnaa Insight Series

₹799
5 courses · self-paced

Your first moment of business clarity. 5 blind spots uncovered. Quick wins you can implement this week.

GO DEEPER

Silver — Ajnaa Essentials

₹7,999
62 modules · lifetime

3-Day flagship, 9 courses, monthly live calls, community, tools. Complete self-paced clarity engine.

TRANSFORM

Gold — Business Swarajya

₹29,999
12-week live coaching

48 advanced modules, weekly coaching with experienced Coaches, personalized feedback. Complete business transformation.

MASTER

Diamond — Premium

₹89,999+
1-to-1 or Mastermind

Deep personalized coaching with Coach Parind or 12-month peer circle. For business owners ready for exponential, sustained growth.

Gold and Diamond opening soon. Join Silver to get priority access and insider pricing.
START HERE

Ajna Insight Series

Multiple standalone courses. 5 blind spots uncovered. Your first moment of genuine business clarity.

799
Less than a business lunch. More clarity than a year of guessing. International: $14
👁
Clarity Reset: "I can finally see where my business actually stands — no more guessing."
🎯
Customer Clarity: "I know exactly who I serve, why they choose me, and how to say it in 15 seconds."
📡
Visibility Engine: "I have a weekly rhythm that brings leads — without depending on referrals alone."
💰
Price Sight: "I price with confidence and my margins have visibly improved."
🤖
AI Sight: "I use AI as my daily thinking partner — saving 5+ hours every week."
🔓
Delegation Blueprint: "I've delegated at least 3 tasks and my business can function without me for a week."

What's Inside Every Course

  • Insight Video Lessons — 5–8 modules per course, 10–20 minutes each. No fluff. Every video starts with a real problem, delivers one framework, ends with an action step.
  • Ajna Action Worksheets — Fillable diagnostics tied to the 6 evaluation parameters. See your shift in numbers, not just feelings.
  • Plug-and-Play Templates — LinkedIn templates, conversation scripts, SOP formats, 30-day action plans. Deploy the same week.
  • Ajna Community Access — Join a WhatsApp channel of business owners on the same journey. Weekly tips, success stories, event invitations.

  • Get the Ajnaa Insight Series — ₹799
THE AJNA DIAGNOSTIC

6 dimensions. 60-point score.
Your business clarity, measured.

Every journey starts with an honest diagnosis. These 6 parameters reveal exactly where you stand — and where your blind spots are hiding.

01

Founder Clarity & Stability

Are you running on purpose or running on fumes? Your personal clarity is your business's ceiling.

02

Customer & Value Clarity

Do you know exactly who you serve, why they choose you, and what invisible assets you're sitting on?

03

Demand & Pipeline Independence

Do you have a consistent weekly lead rhythm — or are you dependent on referrals and hope?

04

Pricing & Profitability Power

Are you pricing for the value you create — or competing on cost because a belief says you must?

05

Systems & Team Readiness

Can your business run without you for two weeks? Do you have SOPs, delegation, and a capable team?

06

Business Swarajya Score

Time freedom. Scaling readiness. Life-work balance. A clear 3-year vision. How free are you — truly?

Breakthroughs Unlocked

Real stories from founders and leaders who found clarity—and changed everything.

Ready to See What’s Possible?

No hard sell. Just clarity. Your breakthrough starts here.

Parind Sarmalkar